In September DC Comics intends to restart all of its superhero titles. Each one of them will start once again from issue number one. DC owns such iconic roles as Superman, Batman, Green Lantern, Wonder Woman and The Flash.
DC’s new imaginative team to do well
There are 70 years of storylines being left behind by DC’s new innovative team, Geoff Johns and Jim Lee, leaving a clean slate to work with. The change will come with new origins, redone costumes and more modern plotlines. According to Lee, this will “make characters more identifiable and accessible to comic fans new and old.”
Heroes battle it out
There have been DC and Marvel Comics for years. DC has always come in second place. Walt Disney Business is owned by Marvel who has about 40 percent of the market for comic books. About 27 percent goes to Time Warner’s DC. The plan is to change things for DC. DC will hopefully start to take up more of the industry.
The Justice League
August 31 will be the starting of the new DC saga. The Justice League will begin. Superman, Batman, Green Lantern, Wonder Woman, Flash and Aquaman are all in the Justice League which debuted in Feb. 1960 in “The Brave and the Bold” magazine.
There will be 13 new titles released every week in Sept while 52 titles will reboot altogether. Fifty-two is a magical number at DC, being the quantity of alternate Earths which “exist” in the company’s “multiverse.”
New digital strategy
Rebooting the “Justice League” will mean new strategy. A new market needs to be used. DC will plan an app where the rebooted titles can be sold. They will have same-day digital releases. This will end up “making DC Comics the first of the two major American publishers to release all of its superhero comic book titles digitally the same day as in print.” This is what DC’s blog explains. This comes after a comparable move by Archie Comics, which pioneered the strategy.
Citations
National Post
arts.nationalpost.com/2011/05/31/dc-reboots-entire-line-of-comic-books/
MSNBC
today.msnbc.msn.com/id/43232629
Titans Tower
titanstower.com/monitor/?p=3118
